ABOUT

AndrásLéderer.

Born 1989 in Budapest. Founder since 2010. Six brands. One book. One path.

I'm the person behind AppSupport Ltd. and its six brands. Six brands, one person — Apple retail, repair, AI agents, European device sourcing, marketplace, cloud. Krisztina krt. 27. Every day since 2010.

MEDIA
Crypto ABC — co-author
HVG Books · 2019

A Hungarian-language plain-English intro to Bitcoin and blockchain. I co-wrote it from the experience I built around the Certified Bitcoin Professional exam in 2017.

View on Libri
THE PATH

From a young dream — six brands.

Seven moments that shaped me. From the first iPod to my own AI product.

London · Regent Street
2005

The first iPod.

Bought my first iPod on Regent Street. London, early teens, Apple-world in childhood. From that moment, there was no question: this brand would follow me for life.

浜松 (Hamamatsu) · Japan
2006

The first MacBook.

I'd always loved computers, but in Hamamatsu I met a MacBook for the first time. I got to play with it — and fell head over heels. For Christmas I received my own MacBook and just kept learning: how it works, every feature, how to become as proficient as possible. I was still living with my parents, but acquaintances were already coming to me for help with Apple issues and small home repairs.

USA · the first iPhone
2007

A novelty. Total love.

I ordered the original iPhone from America. Incredible experience, novelty, total love. Same 0–24 obsession: learn every tiny detail.

Los Angeles · 1 month
2008

The first MacBook Pro.

Spent a month in Los Angeles — bought my first MacBook Pro there. Already building websites in iWeb, making music, editing small films. That was the moment hobby turned into something more serious.

Krisztina krt. 27 · MacDoki + iCrew start
2010

Against planned obsolescence.

From early university I studied planned obsolescence, thinking about how to extend product lifetimes. I realized: often the products still have life — they're just no longer with the right owner. That's when we started repairs in 2010 under MacDoki. Back then you could still tune and swap parts, huge potential for extending device life. Alongside, I started small trading — to make sure every customer got the right product.

iCrew · buyback.icrew.hu
2021

If it works, do it big.

Trading really took off in 2021 with iCrew and our own buyback service at buyback.icrew.hu. We buy back, refurbish and redistribute — so every Apple device ends up in the right hands, not the bin.

Redistrit · Aivy
2025–26

A dream becomes real.

Then came the idea: why not go bigger? European corporate buyback stock onto the Hungarian market via redistrit.hu. Trusted suppliers' inspected products listed automatically, 1-year warranty, lightning-fast FedEx. And Aivy: agentic AI service for businesses, dedicated Mac server, openclaw-based — from our own experience. The dream of a young man came true: that his beloved devices end up in the bin later, that we care for the world as we go, and that we create with these wonderful tools for as long as possible.

HOBBIES

When I'm not at Krisztina krt. 27.

Motorbike

Freedom and the weekly reset.

Sailing

Quiet water, open horizon, deep breath.

Inspiring environments

New places, clean workshops, creative people — where the best ideas are born.

If you want to meet in person, book a free intro call.

NEXT CHAPTER · 04 / 05

What I offer in person.

Apple, AI, web — eight packages, free intro call.